Family, it’s where you begin & end.
Each of us have a different experience with our versions of family but seniors often preach the importance and value of holding your family close. It is because of these values that we see senior’s organizations of all sorts (retirement homes, nursing homes, community centers, etc.) throw parties to bring families and friends together.
These organizations often go through a planning process that likely involves the organizer calling the contact they have, the senior or their family representative, and leaving it to them to share the information with their friends and family.
As event professionals, we all know that the turnout of an event is critical to its success. Getting the family and friends of the seniors to attend the event is about more than having a successful event; it’s about creating valued experiences for the seniors and their loved ones.
With families being so spread out yet highly connected at the same time, it should be part of your process as the event organizer to communicate these events with as many family members as possible and in a manner that is easily sharable.
Digital Invitations
Creating a digital invitation with all the event details is the perfect way to do this. While a large number of the seniors you directly work with may not be internet users, you can bet their family members are.
The additional benefits of a digital event website are that you can use some of the great functionality to simplify some of the manual organizing of the event, plus you can enhance the experience of the attendees.
- 1. Ticketing – add special events, meal tickets etc. to avoid having the seniors pay or having to ask for cash. People simply pay online.
- 2. Video invitations – communicate all the details
- 3. Stream & Share Photos- real time photo sharing that are downloadable for all attendees too
For your next event, why not create an event website and enhance your turnout for the event. The seniors and their families will thank you for helping make it easy for them to connect, make memories and experience the value of family.
